Subscription boxes are a guilty pleasure of mine. I don’t actually subscribe to many because if there are products I cannot or would not use I don’t want to waste them. I would likely spend a lot of time attempting to find them new homes. I do, however, find pleasure in watching unboxing videos and reading about what is sent out in various boxes each month. My excitement grows when I realize a new month is starting and I know a new round of boxes are going to be distributed. The curiosity started for me when I stumbled upon a YouTube Ipsy unboxing.
For anyone who doesn’t already know, Ipsy is a $14.95 CAD/month beauty bag filled with 5 -usually sample size- products. The bags are usually quite cute and seasonally appropriate. The samples are often products that one would recognize from social media and influencers. It is nice to be able to try something new and popular without having to purchase the full size. I tend to forget about sample-size products though. With that said I am always interested to see what Ipsy (and many other subscription companies) send every month.
It is a wonderful surprise to open up a package when you don’t really know what is inside. Anticipation builds from the moment you know the package will arrive until you have torn it open and tried all of the products or found them a comfortable new home inside your actual home. Subscription boxes are a good business in times like these. There are always new products coming out and by paying a small sum, you can have a feel-good package arrive at your door. With that package you can try many samples (or full-size items) that you may have already considered purchasing. Amongst the products you might find a holy grail product you never would have discovered otherwise.
Boxycharm is a subscription box, but is fundamentally different than a bag like Ipsy in my opinion. I have subscribed to Boxycharm intermittently over the last two years. Rather than sample products they are known for sending mostly full-sized products. Boxycharm exposes consumers to brands they might not have tried by helping them use a product for quite a while and giving them more time to fall in love with it. It is not mainly trying to sell products to consumers after only a couple of uses. Most months the box comes with a full palette. To be honest I have yet to actually finish a palette completely. There would be little need to repurchase some of the products that you receive in this subscription box for quite some time.
It is a wonderfully inexpensive way to try new brands. In the past I received a Pur Cosmetics lipstick and loved it so much I ran out to purchase another colour within a week of receiving it. Boxycharm is a great way to gain exposure to new brands for a fraction of the cost. Even though you receive full-sized products, the price seems reasonable with one box costing around the same amount as just one of the products would cost on its own. In total with the USD to CAD exchange rate, shipping and taxes the April box cost me $34.39CAD. In the US it would cost about $21 plus any taxes. Shipping is included for US addresses.
In the second half of March a couple of spoilers for the April box were released. Before it arrived I already knew they had sent one of a few different Colourpop eyeshadow pallets and either a Tarte highlighter or a MAC lipstick. A couple of days into April another spoiler was released: A Dr Brant mask.
|The pores no more Vacuum Cleaner mask is good for combination to oily skin according to the package. We received a 1oz size, which retails for $53CAD on the Sephora website.|
|The Semi-Precious Colourpop eyeshadow palette is comprised of eight metallic shadows and retails for $26USD ($33.23CAD), but as of this writing is on sale for $18USD ($23.01CAD). The packaging is also eye-catching and will encourage you to display it somewhere rather than let it hide away in a drawer.|
|The Adesse liquid lipstick in Haute Cocoa (I think!!! I cannot find it written anywhere on the packaging for some reason) is a beautiful brown-neutral in the packaging. It retails for $20USD or $30.68CAD. This is a brand I had not heard of before receiving the box.|
|The applicator is a very flexible paddle, which I found was difficult to get out of the tube with a good amount of product on it, but it was very easy to actually apply to the lips.|
|The hand swatch also appears to be a fairly dark brown colour. It does not dry down and is very pigmented out of the packaging.|
|The Tarteist Pro Glow liquid highlighter in Exposed was a product I was excited to receive, but so far have not been able to convince to work for me. It retails for $36CAD at Sephora for the same size as we received in Boxycharm.|
|The highlighter is beautiful in this swatch, but you can see small pieces of glitter. I think mixed in with foundation or a tinted moisturizer or CC cream, it would give you a beautiful golden glow.|
|The fifth and final product I received this month is one that I fell instantly in love with. It is The BrowGal InstaTint in Brown 02. It retails for $22USD ($28.12CAD).|